An objective assessment of the nutritional quality of companies’ product portfolios is presented in the element of the Index called the Product Profile. The scores and ranking of the Product Profile provide the second main outcome of the U.S. Index 2018. ATNF commissioned The George Institute for Global Health to analyze the nutrient content of all products within the best-selling categories of the ten Index companies in the United States. The results are generated by applying the Health Star Rating, a Nutrient Profiling System that analyzes the level of several ‘positive’ nutrients (e.g. fruits, vegetables and fiber) and several ‘negative’ nutrients (e.g. salt, added sugar and saturated fat) in products, to generate scores related to the average nutritional quality on the company level and per product category. The Product Profile also assesses whether products are suitable to be marketed to children using the World Health Organization’s Regional Office for Europe Nutrient Profile Model (WHO Euro).
Further details are described in the section ‘Approach to scoring and ranking’ below and in the Product Profile Methodology, here.
The Access to Nutrition Index rates food and beverage manufacturers´ nutrition-related policies, practices and disclosures worldwide on a recurring basis.
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